4 Mar 2011

Rebranding complete

The final stage of our rebranding has been completed today with the mounting of the new Sport and Recreation Alliance logo outside our offices on Caxton Street in London (issues with the landlord meant we couldn’t get it up any sooner!). We think it looks great.

If your website or publications are still using the old CCPR logo then please get in touch with James Stibbs and he can forward you our new branding.

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Latest News

10 Apr 2026

Key appointments to the Alliance’s NGB Coalition Management Committee confirmed

The Sport and Recreation Alliance is delighted to confirm appointments to the National Governing Body (NGB) Coalition Management Committee, alongside existing NGB Coalition Division Chair, Ralph Rimmer OBE, and Deputy Chair, Jack Baker.

27 Mar 2026

Alliance welcomes Justine Baynes to the Board

The Sport and Recreation Alliance is delighted to welcome Justine Baynes to the Board to fill a casual vacancy.

20 Mar 2026

Alliance invited to Downing Street to celebrate grassroots sport alongside Prime Minister

On Monday 16 March, the Alliance joined the Prime Minister and Secretary of State for Culture Media and Sport, as well as members and sector partners, at 10 Downing Street for a reception celebrating grassroots sport.

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Joining the Sport and Recreation Alliance is pretty simple, but worthwhile!