4 Mar 2011

Rebranding complete

The final stage of our rebranding has been completed today with the mounting of the new Sport and Recreation Alliance logo outside our offices on Caxton Street in London (issues with the landlord meant we couldn’t get it up any sooner!). We think it looks great.

If your website or publications are still using the old CCPR logo then please get in touch with James Stibbs and he can forward you our new branding.

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Latest News

31 Jul 2025

A United Voice for Sport and Recreation: Alliance launches new five-year strategy

The Sport and Recreation Alliance has today published its new five-year strategy, titled ‘A United Voice for Sport and Recreation’.

30 Jul 2025

Government announces support for women’s sport – but where will they play?

The Government recently announced new plans that aim to more than double the share of primetime slots dedicated to women’s and girls’ sports teams at Government-funded facilities across England, following the success of the Lionesses in Switzerland.

18 Jul 2025

Alliance showcases recent achievements with launch of Impact Report 2024/25

The Sport and Recreation Alliance has today released its 2024/25 Impact Report, highlighting some of the organisation’s key achievements from the last 12 months.

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Joining the Sport and Recreation Alliance is pretty simple, but worthwhile!