Sport England, the non-departmental public body for sport, is reviewing how it gathers data around the measurement of sports participation.
Currently, Sport England releases participation data as part of its Active People Survey. The Active People Survey is carried out via a large landline telephone survey with an annual sample size of around 165,000.
However, given changing patterns of telephone use, surveys based purely on residential landlines do not have complete or even coverage of the target population.
With increasing changes in technology, Sport England are looking to explore new and alternative approaches to data gathering to ensure the right arrangements are in place for the next 5-15 years.
Survey designs reflecting newer methods, such as online and mobile phone, have been explored and proven to be viable alternatives to meet Sport England’s strategic and performance measurement requirements in the future.
The new survey, designed to support a new strategy, will mean new data and information being presented in new ways to enable the sector to identify trends and increase participation.
Sport England is keen to emphasise that it regards any fresh process as a new survey, not the continuation or evolution of the current Active People Survey.
Sport England will consult with users and other interested parties on future arrangements for the measurement of sports participation.
Responses to the consultation, which closes at midnight on 14 October 2015, can be made via the Sport England website.
The Sport and Recreation Alliance will be responding to this consultation is encouraging its members to feed in their views as part of this process.
Members can send in their views and responses here.
The Sport and Recreation Alliance is delighted to announce that the organisation will be hosting a special event at St James’s Palace on 12 November 2025 to mark its 90th anniversary.
Read moreYesterday, the Sport and Recreation Alliance were delighted to be joined by MPs, Peers and colleagues from across the sector for a panel discussion featuring representation from the Lawn Tennis Association, Sport England, The Football Association and the England and Wales Cricket Board, who spoke on the importance of protecting community sport and recreation spaces within the planning system.
Read moreExploring how a traditional South Asian sport is building community, fostering inclusion, and shaping a more diverse and representative sporting landscape across the United Kingdom.
Read moreJoining the Sport and Recreation Alliance is pretty simple, but worthwhile!
Register now