The Sport and Recreation Alliance was delighted to have launched the Reconomics 3.0 report in Parliament this week, outlining the immense economic, health and social value of outdoor recreation.
The Reconomics 3.0 report was commissioned by the members of the Sport and Recreation Alliance's Water Recreation and Outdoor Pursuits divisions (now our Outdoor Recreation division) and has been produced in partnership with Leeds Beckett University. This report builds on the groundbreaking Reconomics report, launched in 2014, as well as Reconomics Plus, which was launched in 2017. Over the previous eight years, there have been numerous changes to the sector, including greater demand for outdoor space, increasing costs and the impacts of climate change, that have necessitated an update to the previous reports.
We were delighted to be joined by a number of our members who played a crucial role in drawing together the report, and Baroness Hayman, Minister at the Department for Environment, Food & Rural Affairs in addition to a host of Parliamentarians.
The headline findings from Reconomics 3.0 include:
The report also highlights a number of case studies that illustrate these findings in the real world, featuring several of the Alliance’s Outdoor Recreation Division.
You can view the summary of the Reconomics 3.0 report here, and the full report is available here.
Commenting on the launch of the report, Alliance CEO, Lisa Wainwright MBE said:
“Outdoor recreation is one of the UK’s greatest assets, enriching lives and supporting wellbeing, communities and local economies across the country. Reconomics 3.0 provides compelling evidence of the sector’s, and our members’ immense economic, social and health value, at a time when pressures on public health, the environment and social cohesion are growing. I am proud of the collaborative effort behind this research, and hope its findings will now inform policy, guide investment and act as a call to protect and promote outdoor recreation as a cornerstone of a healthier, more resilient nation.”
Chair of the Outdoor Recreation division, Ben Seal, Paddle UK said:
"Reconomics 3.0 makes a clear case for outdoor recreation as an accessible and effective solution to many of the major challenges in public health, environmental sustainability, and social cohesion that we are currently facing."
Reconomics 3.0 Sponsor Organisations:
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