The CAP writes and maintains the rules contained in both the Broadcast (i.e. TV and radio) and Non-broadcast (i.e. print and online) Codes of Advertising Practice which are enforced by the independent regulator the Advertising Standards Authority.
This announcement is also linked closely to the recent report of the Health Select Committee inquiry into Childhood Obesity which recommended that the Codes of Advertising Practice be tightened to restrict the extent to which HFSS foods can be advertised to children.
The forthcoming CAP consultation will be of interest to sports governing bodies not only from a public health perspective but also due to the potential impact upon sponsorship and/or other commercial arrangements with HFSS food brands. The Alliance will ensure further detail is circulated to members in due course once the consultation is made public.
This afternoon, the Chancellor delivered her Budget speech to Parliament, outlining decisions on tax and spending.
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Ahead of the Chancellor’s Budget statement on 26 November, we take a look a look at the key areas to be aware of and the work the Alliance has been doing lobbying on behalf of members.
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Government has today formally launched a consultation on reforming the role of statutory consultees in the planning system. The consultation runs for eight weeks, closing on 13 January 2026.
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